{"id":4036,"date":"2026-09-17T22:51:25","date_gmt":"2026-09-17T22:51:25","guid":{"rendered":"https:\/\/packmailer.com\/?p=4036"},"modified":"2026-09-17T22:51:25","modified_gmt":"2026-09-17T22:51:25","slug":"elevating-the-craft-printing-united-alliance-partners-with-installation-united-to-revolutionize-installer-certification","status":"publish","type":"post","link":"https:\/\/packmailer.com\/?p=4036","title":{"rendered":"Elevating the Craft: PRINTING United Alliance Partners with Installation United to Revolutionize Installer Certification"},"content":{"rendered":"<p>In a landmark move for the North American graphics and signage industry, the PRINTING United Alliance\u2014the continent\u2019s premier member-based printing and graphic arts association\u2014has announced a strategic collaboration with Installation United. This partnership marks a significant evolution for the Professional Decal Application Alliance (PDAA), transitioning the administration and expansion of the industry\u2019s most respected installer training and certification program to the newly formed Installation United.<\/p>\n<p>By centralizing the certification process under a dedicated, specialized organization, both entities aim to professionalize the installation sector, standardize quality, and provide a clear, long-term career trajectory for those who transform digital prints into physical, architectural realities.<\/p>\n<hr \/>\n<h2>The Strategic Shift: A New Chapter for PDAA<\/h2>\n<p>For years, the PDAA has served as the gold standard for proficiency in the installation of commercial graphics, wallcoverings, and signage. Its certification program has provided print service providers (PSPs) and brand owners with the assurance that their projects are being handled by vetted, highly skilled professionals. <\/p>\n<p>Under the terms of this new collaboration, Installation United will assume full operational responsibility for the PDAA program. This is not a dissolution of the program\u2019s heritage, but rather an infusion of new energy and infrastructure. The transition ensures that the program\u2019s respected foundation remains intact while allowing it to scale in ways that were previously limited. <\/p>\n<p>&quot;PDAA has long represented skill, professionalism, and credibility within the installation community,&quot; says Ford Bowers, CEO of PRINTING United Alliance. &quot;Installation United brings the specialized focus, infrastructure, and long-term vision needed to take that foundation forward. We believe Installation United is the right home to help PDAA certification grow, reach more professionals, and create an even stronger future for this vital segment of our industry.&quot;<\/p>\n<hr \/>\n<h2>Chronology of the Transition: From Concept to National Network<\/h2>\n<p>The seeds for this partnership were sown as the printing industry faced a growing disconnect between high-end digital output and the availability of skilled labor capable of executing the final application. <\/p>\n<h3>Phase One: Foundation and Pilot (The Current State)<\/h3>\n<p>The immediate transition sees the relocation of the core administrative and testing operations to a new, state-of-the-art facility in Hyattsville, Maryland. This location serves as the primary &quot;Academy&quot; for the revamped program. Here, the curriculum is being refined to reflect the latest advancements in film technology, adhesive science, and architectural surfaces.<\/p>\n<h3>Phase Two: The National Academy Model (Near Future)<\/h3>\n<p>Moving beyond a single headquarters, the strategic vision involves the creation of a national network of training hubs. These locations will be hosted in partnership with established installation companies, regional distributors, and key manufacturers. By decentralizing the training, Installation United aims to make high-quality, hands-on certification accessible to installers in diverse geographic regions, reducing the travel burden and increasing the throughput of certified professionals.<\/p>\n<h3>Phase Three: Integration at PRINTING United Expo 2026<\/h3>\n<p>The program\u2019s public-facing rollout will take center stage at the PRINTING United Expo 2026, held September 23\u201325 at the Las Vegas Convention Center. Attendees will witness &quot;PDAA by Installation United&quot; in action, with live demonstrations showcasing the technical prowess required for modern installations. This event will serve as a launchpad for a permanent, annual presence at the Expo, cementing the installation community as a vital pillar of the global printing trade show.<\/p>\n<hr \/>\n<h2>Building a Professional Ecosystem: The Infrastructure of Excellence<\/h2>\n<p>Installation United is not merely a certification body; it is being architected as a structured organization designed to elevate the status of the &quot;installer&quot; from a trade worker to a highly skilled professional. <\/p>\n<h3>The Progressive Certification Pathway<\/h3>\n<p>The new training model is designed to support professionals at every stage of their career journey:<\/p>\n<ul>\n<li><strong>The Apprentice\/Entry-Level Track:<\/strong> Focused on core competencies, safety, and foundational material handling.<\/li>\n<li><strong>The Professional Track:<\/strong> Aimed at established installers seeking to master complex surfaces, 3D curves, and architectural wraps.<\/li>\n<li><strong>The Master\/Advanced Track:<\/strong> Focused on leadership, team management, complex site integration, and troubleshooting high-value projects.<\/li>\n<li><strong>Recertification and Maintenance:<\/strong> A continuous learning cycle ensuring that certified members stay abreast of the rapidly evolving materials and tools hitting the market.<\/li>\n<\/ul>\n<h3>Standardized Education and Assessment<\/h3>\n<p>One of the primary challenges in the current graphics market is the lack of uniformity in installation standards. By creating a standardized curriculum, Installation United intends to bridge the gap between &quot;good enough&quot; and &quot;guaranteed quality.&quot; This uniformity is essential for manufacturers, who rely on proper application to ensure the durability and performance of their products, and for brand owners, who require consistency across national retail or fleet rollouts.<\/p>\n<figure class=\"article-inline-figure\"><img src=\"https:\/\/www.wideformatimpressions.com\/wp-content\/uploads\/sites\/18\/2026\/09\/Installation-United-LOGO_Page_3-scaled-863x1024.png\" alt=\"PRINTING United Alliance Selects Installation United to Lead PDAA Installer Certification and Training - Wide-format Impressions\" class=\"article-inline-img\" loading=\"lazy\" decoding=\"async\" \/><\/figure>\n<hr \/>\n<h2>Implications for the Industry: Why This Matters<\/h2>\n<p>The implications of this partnership extend far beyond the training room. By professionalizing the installer role, the PRINTING United Alliance and Installation United are addressing several critical industry pain points.<\/p>\n<h3>Reducing Risk for Print Service Providers<\/h3>\n<p>For the print shop, the installation is the &quot;moment of truth.&quot; A high-quality print can be ruined by an unskilled installer, leading to costly re-prints, damaged materials, and lost client trust. By providing a verified roster of certified professionals, the new platform lowers the risk for PSPs, enabling them to confidently outsource installations across the country.<\/p>\n<h3>Economic and Career Growth<\/h3>\n<p>Installation has historically lacked a formal career path. By establishing clear credentials, Installation United is providing a roadmap for career advancement. This, in turn, helps to attract new talent to the industry, as potential workers can see a clear path from entry-level to master-level professional, complete with the corresponding prestige and earning potential.<\/p>\n<h3>Creating a Unified Community<\/h3>\n<p>Perhaps the most ambitious aspect of this initiative is the proposed professional network and online platform. This digital hub will serve as a directory, connecting producers, project management firms, and design agencies with certified installers. The inclusion of recognition programs\u2014celebrating mentorship, craftsmanship, and continued achievement\u2014is designed to foster a sense of identity and pride within the community.<\/p>\n<hr \/>\n<h2>Official Perspectives: A Vision for the Future<\/h2>\n<p>Ken Burns, founder of Installation United, views this collaboration as a necessary maturation of the field. &quot;This collaboration gives us an extraordinary opportunity to build upon PDAA\u2019s trusted legacy while creating the structure the installation profession needs for its next chapter,&quot; says Burns. &quot;Our vision is to make high-quality training more accessible, establish clear and consistent standards, and give installers a career pathway they can follow for years, not simply a single certification event.&quot;<\/p>\n<p>Burns emphasizes that the goal is to weave the installer into the fabric of the broader graphics community. &quot;We are committed to elevating installation as a profession and strengthening the connection among installers, print producers, designers, project managers, manufacturers, and the broader graphics community.&quot;<\/p>\n<hr \/>\n<h2>The Role of PRINTING United Alliance<\/h2>\n<p>As the parent association, the PRINTING United Alliance continues to exert its influence as a global leader in standards training. By bringing the PDAA under the Installation United umbrella, the Alliance demonstrates its commitment to the entire supply chain.<\/p>\n<p>The Alliance, through its various media brands\u2014including <em>Wide-format Impressions<\/em> and <em>Printing Impressions<\/em>\u2014will provide the media support and industry visibility necessary to ensure the success of the new initiative. By leveraging its vast network of educational resources, such as iLEARNING+, the Alliance is ensuring that the training provided by Installation United is integrated into a broader, holistic educational framework that serves the modern printing enterprise.<\/p>\n<hr \/>\n<h2>Looking Ahead: The Road to 2026 and Beyond<\/h2>\n<p>The next 18 months will be a period of intense activity as the Hyattsville facility scales its operations and the first cohort of &quot;Academy&quot; partners is selected. The industry is watching closely, as the success of this model could set a precedent for how other specialized trades within the printing industry\u2014such as complex finishing, automated mailing, or specialty packaging\u2014are managed and certified.<\/p>\n<p>As the industry gathers in Las Vegas for the 2026 Expo, the focus will not just be on the newest printers or the fastest cutting tables. It will be on the human element: the skilled professionals who apply the finishing touch. With the launch of &quot;PDAA by Installation United,&quot; the message to the market is clear: the installation of printed graphics is a professional discipline, it is a career, and it is the foundation upon which the future of the printed experience is built. <\/p>\n<p>By prioritizing quality, consistency, and career development, the PRINTING United Alliance and Installation United are not just training installers\u2014they are safeguarding the reputation of the entire graphic arts industry for years to come.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a landmark move for the North American graphics and signage industry, the PRINTING United Alliance\u2014the continent\u2019s premier<\/p>\n","protected":false},"author":1,"featured_media":4035,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[691],"tags":[731,2072,611,1348,694,1127,4265,693,98,692,1718,697],"class_list":["post-4036","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-printing-publishing","tag-alliance","tag-certification","tag-craft","tag-elevating","tag-graphics","tag-installation","tag-installer","tag-labels","tag-partners","tag-printing","tag-revolutionize","tag-united"],"_links":{"self":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/posts\/4036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4036"}],"version-history":[{"count":0,"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/posts\/4036\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/media\/4035"}],"wp:attachment":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4036"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4036"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}