{"id":5041,"date":"2026-11-10T23:22:37","date_gmt":"2026-11-10T23:22:37","guid":{"rendered":"https:\/\/packmailer.com\/?p=5041"},"modified":"2026-11-10T23:22:37","modified_gmt":"2026-11-10T23:22:37","slug":"roland-dg-unveils-truevis-mg2-series-redefining-large-format-uv-print-and-cut-technology","status":"publish","type":"post","link":"https:\/\/packmailer.com\/?p=5041","title":{"rendered":"Roland DG Unveils TrueVIS MG2 Series: Redefining Large-Format UV Print-and-Cut Technology"},"content":{"rendered":"<p><strong>[City, Country] \u2013 [Date]<\/strong> \u2013 Roland DG, a global leader in wide-format inkjet printers and printer\/cutters, has announced the much-anticipated launch of its new TrueVIS MG2 series. This advanced line of large-format UV-LED printer\/cutters is poised to revolutionize the print and sign industry by offering unparalleled versatility, enhanced productivity, and a vast spectrum of creative applications. Building upon Roland DG&#8217;s rich legacy of innovation, the MG2 series integrates cutting-edge UV printing technology with precision cutting capabilities, pushing the boundaries of what print service providers can achieve.<\/p>\n<p>The TrueVIS MG2 series is not merely an incremental update; it represents a significant leap forward in addressing the evolving demands of a dynamic market. Designed to extend application possibilities far beyond traditional signage and graphics, these machines empower businesses to venture into high-value territories, including intricate window graphics, durable banners, custom decals, vibrant backlit displays, and personalized promotional items. With a focus on delivering vivid colors, smooth gradations, sophisticated special effects, and exceptional detail, the MG2 series sets a new benchmark for quality and performance in the large-format UV sector.<\/p>\n<h3>A New Era of Versatility and Productivity: The Core of the MG2 Series<\/h3>\n<p>At the heart of the MG2 series&#8217; groundbreaking capabilities lies its ability to deliver superior output with remarkable efficiency. The lineup includes two models: the TrueVIS MG2-640, boasting a generous 1,600 mm (64-inch) print width, and the more compact TrueVIS MG2-300, with a 736 mm (30-inch) width. This dual offering ensures that businesses of varying scales and operational requirements can harness the power of this advanced technology.<\/p>\n<p>A standout feature of the MG2 series is its highly configurable ink system, allowing for up to eight distinct colors. Beyond the foundational CMYK, users can incorporate Lacquer, White, Orange, and Red inks. This expanded color palette is critical for achieving a broader color gamut, enabling more accurate reproduction of brand colors and significantly increasing the coverage of Pantone spot colors. The addition of White ink facilitates printing on transparent or colored media, while Lacquer opens up a world of tactile and visual special effects. Orange and Red inks further enhance vibrancy and color accuracy, particularly in crucial corporate branding and high-impact graphic applications.<\/p>\n<p>Ryugo Nimura, Head of Roland DG\u2019s Global Sales &amp; Marketing Department, underscored the strategic intent behind the new series: \u201cThe MG2 series has been developed to help print shops and sign manufacturers capitalize on new opportunities in the burgeoning UV market. We understand that our customers need tools that are not only efficient but also enable them to differentiate their offerings and capture higher-margin jobs.\u201d This sentiment reflects a broader industry trend towards value-added printing, where unique finishes and bespoke solutions command premium prices.<\/p>\n<p>The creative potential of the MG2 series is further amplified by its support for various layering combinations and an impressive library of 72 built-in texture patterns. This extensive array of options allows users to explore a wide range of decorative effects, from subtle embossed feels to striking metallic finishes, enabling the creation of truly unique and differentiated products. Crucially, the MG2 series can execute multi-layer printing in a single pass, streamlining production workflows and significantly reducing turnaround times for complex jobs. This capability, combined with Roland DG\u2019s latest advancements in image quality, including enhanced ink placement precision and \u201cVariable Dot Technology,\u201d ensures consistent, stunning results. The dedicated \u201cTrue Rich Color\u201d print setting further optimizes color reproduction, guaranteeing vibrant and consistent output on every task.<\/p>\n<h3>A Legacy of Innovation: The Chronological Evolution of Print-and-Cut<\/h3>\n<p>Roland DG\u2019s journey in the wide-format printing industry is marked by a consistent commitment to innovation, particularly in the realm of integrated print-and-cut solutions. For decades, the company has been at the forefront, pioneering technologies that simplify complex workflows and expand creative possibilities for print service providers worldwide.<\/p>\n<p><strong>Early Roots in Integrated Solutions:<\/strong> Roland DG first introduced its revolutionary print-and-cut technology in the late 1990s, fundamentally transforming how signs, decals, and apparel graphics were produced. This integration of printing and contour cutting into a single device eliminated the need for manual alignment and separate machines, drastically improving efficiency and precision. Initially, these machines utilized solvent-based inks, which offered durability for outdoor applications but came with environmental considerations and limitations on media versatility.<\/p>\n<p><strong>The Rise of UV Technology:<\/strong> The early 2000s saw the emergence of UV-LED printing technology as a viable alternative to solvent and eco-solvent inks. UV inks, cured instantly by LED lights, offered several distinct advantages: immediate drying, enabling faster production; greater media versatility, allowing printing on a wider range of uncoated substrates, including rigid materials; and improved environmental profiles due to lower VOC (Volatile Organic Compound) emissions. Roland DG was quick to adopt and integrate UV technology into its portfolio, recognizing its potential to unlock new applications and enhance durability.<\/p>\n<p><strong>The TrueVIS Series: A New Generation:<\/strong> The TrueVIS series, launched several years ago, marked a significant evolution for Roland DG, combining their renowned print-and-cut expertise with advanced print head technology and a focus on user experience. The original TrueVIS MG series, while innovative, laid the groundwork for further enhancements in speed, color reproduction, and special effects. The market has since shown a growing appetite for UV-LED technology due to its ability to produce high-quality, durable prints on diverse materials, coupled with its energy efficiency and environmental benefits.<\/p>\n<p><strong>Responding to Market Dynamics:<\/strong> The launch of the MG2 series is a direct response to these evolving market dynamics. Print service providers are increasingly looking for solutions that not only deliver speed and quality but also offer the flexibility to tackle a diverse range of jobs, from short-run custom projects to large-scale industrial applications. There\u2019s a noticeable shift towards value-added printing, where special effects, textures, and personalized finishes command higher margins. The MG2 series, with its enhanced productivity, expanded color gamut, and extensive texture libraries, is perfectly positioned to meet these demands, allowing businesses to diversify their service offerings and tap into lucrative niche markets. It builds upon Roland DG&#8217;s proven track record, refining and enhancing every aspect based on years of user feedback and technological advancements, solidifying its commitment to leading the industry forward.<\/p>\n<h3>Supporting Data: Technical Prowess and Market Relevance<\/h3>\n<p>The TrueVIS MG2 series is engineered with a meticulous focus on technical excellence and operational efficiency, translating directly into tangible benefits for businesses.<\/p>\n<p><strong>Unprecedented Productivity:<\/strong> A cornerstone of the MG2 series\u2019 appeal is its dramatically improved productivity. Thanks to a newly developed print head and advanced ink droplet control technology, the MG2 series delivers an output speed that is approximately double that of its predecessor, the original MG series. This substantial increase is not achieved at the expense of quality; rather, it is a testament to sophisticated engineering that optimizes ink jetting patterns, curing efficiency, and media transport. For print service providers, this means significantly faster job turnaround, the ability to handle higher volumes, and ultimately, greater profitability.<\/p>\n<p><strong>Advanced Ink Technology and Color Gamut:<\/strong> The MG2 series utilizes Roland DG&#8217;s specialized ECO-UV inks, which are renowned for their flexibility, excellent adhesion to a wide array of substrates, and impressive scratch resistance. These inks are cured instantly by low-heat UV-LED lamps, ensuring prints are dry and ready for finishing immediately after production. The expanded ink configuration, including Orange and Red, significantly broadens the color gamut, allowing for more vibrant and accurate color reproduction, especially for corporate branding and photographic quality images. The addition of White ink provides opacity for printing on clear or dark media, while the Lacquer (clear) ink enables striking gloss, matte, and embossed textural effects. With 72 built-in texture libraries, the creative possibilities are virtually limitless, allowing users to create tactile and visually dynamic prints that stand out.<\/p>\n<p><strong>Media Versatility:<\/strong> The UV-LED curing process, with its low heat output, makes the MG2 series compatible with an exceptionally wide range of materials that traditional solvent or even some other UV systems might distort. This includes heat-sensitive films, flexible vinyl, clear films, rigid boards (up to a certain thickness, typically several millimeters), synthetic papers, canvas, and even some specialized textiles. This versatility allows businesses to diversify their product offerings without investing in multiple specialized machines.<\/p>\n<p><strong>Integrated Print-and-Cut Precision:<\/strong> Roland DG\u2019s proprietary integrated print-and-cut technology is a hallmark of the TrueVIS series. The MG2 models incorporate advanced optical registration systems that ensure precise contour cutting of printed graphics, even on long runs. This seamless workflow eliminates the need to transfer prints between devices, reducing errors, saving time, and requiring less operator intervention. The precision cutting capabilities extend to intricate designs, allowing for the production of complex decals, labels, and packaging prototypes.<\/p>\n<p><strong>User-Centric Design and Automation:<\/strong> Operational efficiency is further bolstered by several user-centric features. Both the MG2-640 and MG2-300 are equipped with a large 7-inch touchscreen, providing an intuitive interface for printer control and job management. The \u201cDirect Print\u201d function facilitates quick and smooth production by allowing direct access to common settings and job queues. Automated media calibration significantly reduces setup time and ensures consistent print quality across different substrates. Furthermore, the intelligent maintenance functions and the use of large 1,000 ml ink pouches minimize the need for operator intervention, maximizing uptime and ensuring continuous production. This comprehensive automation and ease of use make the MG2 series accessible even to operators new to UV printing, while still offering advanced control for experienced users.<\/p>\n<p><strong>Software Integration:<\/strong> The MG2 series seamlessly integrates with Roland DG&#8217;s powerful VersaWorks 6 RIP (Raster Image Processor) software. VersaWorks 6 is designed to optimize color management, layout, and print queue management, offering advanced features for managing spot colors, variable data printing, and complex layering for special effects. Its intuitive interface and robust functionality ensure that users can fully leverage the capabilities of the MG2 series, from basic print jobs to intricate, multi-layered designs.<\/p>\n<h3>Official Responses and Strategic Vision<\/h3>\n<p>The launch of the TrueVIS MG2 series is more than just a product release; it&#8217;s a strategic declaration from Roland DG about its commitment to leading the wide-format printing industry into a new era of possibilities. The official statements emphasize innovation, customer empowerment, and market responsiveness.<\/p>\n<p>Ryugo Nimura&#8217;s statement, &quot;The MG2 series has been developed to help print shops and sign manufacturers capitalize on new opportunities in the burgeoning UV market,&quot; provides a clear articulation of the company&#8217;s vision. This isn&#8217;t just about selling hardware; it&#8217;s about enabling businesses to grow and adapt. The &quot;new opportunities&quot; refer to several key trends:<\/p>\n<ul>\n<li><strong>Diversification of Services:<\/strong> Beyond traditional banners and signs, the MG2 allows for high-margin specialty items like textured prints, customized promotional goods, short-run packaging prototypes, and interior decor elements.<\/li>\n<li><strong>Increased Demand for Customization:<\/strong> Consumers and businesses alike are seeking personalized and unique products. The MG2&#8217;s ability to create diverse textures and special effects caters directly to this demand, enabling print service providers to offer bespoke solutions.<\/li>\n<li><strong>Efficiency and Speed:<\/strong> In a fast-paced market, quick turnaround times are crucial. The double productivity of the MG2 series allows businesses to take on more jobs and deliver them faster, enhancing customer satisfaction and operational throughput.<\/li>\n<li><strong>Environmental Responsibility:<\/strong> With lower VOCs and energy-efficient LED curing, UV printing aligns with growing environmental concerns, offering a more sustainable printing solution compared to traditional solvent-based alternatives.<\/li>\n<\/ul>\n<p>While specific quotes from the product development team were not provided in the initial brief, one can infer the dedication and technical prowess behind such an advanced launch. The &quot;newly developed print head&quot; and &quot;advanced ink droplet control&quot; are the culmination of significant R&amp;D investment, aiming to push the boundaries of resolution, speed, and reliability. This technological advancement is a testament to Roland DG&#8217;s engineering philosophy: to create robust, high-performance machines that meet the rigorous demands of professional printing environments.<\/p>\n<p>Furthermore, the emphasis on &quot;improved workflow automation&quot; and &quot;efficient maintenance functions&quot; highlights Roland DG\u2019s holistic approach to product development. It\u2019s not just about the print quality but also about the total cost of ownership and the ease of integrating the machine into existing operations. The 7-inch touchscreen, &quot;Direct Print&quot; function, and automatic media calibration are all designed to minimize operator training and maximize uptime, reflecting a deep understanding of customer operational challenges.<\/p>\n<p>Roland DG&#8217;s strategic direction, as evidenced by the MG2 series, is focused on providing integrated solutions that offer a clear competitive advantage. By combining best-in-class UV printing with precision cutting, expanded color capabilities, and advanced textural effects, the company is empowering its customers to move beyond commodity printing and into the realm of high-value, creative production. This launch reinforces Roland DG\u2019s position not just as a hardware manufacturer, but as a partner in its customers&#8217; growth and innovation. The TrueVIS brand itself signifies a commitment to true vision and true versatility, and the MG2 series embodies this philosophy wholeheartedly, promising a future where creative limitations are continually challenged and overcome.<\/p>\n<h3>Implications: Reshaping the Print and Sign Industry<\/h3>\n<p>The introduction of the Roland DG TrueVIS MG2 series carries significant implications for print service providers (PSPs), sign makers, and the broader creative and marketing industries. Its capabilities are set to reshape business models, foster new creative avenues, and accelerate technological adoption.<\/p>\n<p><strong>For Print Service Providers and Sign Makers:<\/strong><\/p>\n<ul>\n<li><strong>Expanded Revenue Streams:<\/strong> The MG2 series allows PSPs to diversify their service offerings dramatically. Beyond standard signs and banners, they can now confidently enter markets for high-value applications such as personalized interior decor (wall graphics with textures), premium promotional items (customized notebooks, phone cases), short-run packaging prototypes with unique finishes, industrial labeling, and intricate window graphics with multi-layered effects. This diversification helps mitigate reliance on traditional, often commoditized, print jobs.<\/li>\n<li><strong>Enhanced Profitability:<\/strong> Value-added printing, characterized by special effects, textures, and bespoke designs, typically commands higher profit margins. The MG2&#8217;s ability to produce these complex jobs efficiently and with superior quality directly translates into increased profitability for businesses willing to explore these creative opportunities.<\/li>\n<li><strong>Competitive Differentiation:<\/strong> In a crowded market, offering unique capabilities is crucial. The MG2 series provides a powerful tool for differentiation, allowing businesses to stand out by offering services that competitors, operating with older or less capable equipment, cannot match. This includes faster turnaround on complex jobs and a wider range of creative possibilities.<\/li>\n<li><strong>Improved Efficiency and Workflow:<\/strong> The integrated print-and-cut functionality, coupled with double the productivity of its predecessor, significantly streamlines workflows. Reduced setup times, minimized operator intervention through smart maintenance features, and the large ink pouches mean more jobs can be processed in less time, leading to higher throughput and reduced operational costs.<\/li>\n<li><strong>Empowerment of Creativity:<\/strong> The extensive texture libraries and multi-layer printing capabilities unleash unprecedented creative freedom. Designers and print operators can experiment with new visual and tactile effects, pushing the boundaries of what is possible in large-format printing. This fosters innovation within print shops and encourages collaboration with clients seeking unique marketing materials.<\/li>\n<\/ul>\n<p><strong>For End-Users and Brands:<\/strong><\/p>\n<ul>\n<li><strong>More Impactful Marketing Materials:<\/strong> Brands can leverage the MG2&#8217;s capabilities to create highly engaging and memorable promotional materials. Textured banners, glossy decals, and vibrant backlit displays grab attention more effectively, leading to stronger brand recall and improved marketing campaign performance.<\/li>\n<li><strong>Greater Customization and Personalization:<\/strong> The ability to add unique textures and effects on demand enables brands to offer a higher degree of personalization for their products and promotions, catering to individual consumer preferences and enhancing customer engagement.<\/li>\n<li><strong>Enhanced Brand Perception:<\/strong> High-quality, visually and tactilely appealing print products reflect positively on a brand&#8217;s image, conveying professionalism, innovation, and attention to detail.<\/li>\n<\/ul>\n<p><strong>Broader Industry Implications:<\/strong><\/p>\n<ul>\n<li><strong>Acceleration of UV Adoption:<\/strong> The MG2 series, with its compelling combination of speed, versatility, and ease of use, will likely accelerate the adoption of UV-LED printing technology across the industry. Its environmental benefits (lower VOCs, energy efficiency) also align with global sustainability trends.<\/li>\n<li><strong>Push for Integrated Solutions:<\/strong> The success of integrated print-and-cut solutions like the MG2 series will likely drive other manufacturers to develop more seamless and automated workflows, further consolidating the market towards multi-functional devices.<\/li>\n<li><strong>Focus on Value-Added Printing:<\/strong> As the technology to produce special effects becomes more accessible and efficient, the industry will see a greater emphasis on value-added printing, moving away from purely commodity-based production. This will encourage creativity and innovation across the entire supply chain, from designers to material suppliers.<\/li>\n<li><strong>Future Trends:<\/strong> The MG2 series sets a precedent for future developments, hinting at even greater automation, more sophisticated AI-driven color management, and the integration of new sustainable materials. As the demand for unique and personalized items grows, the technology will continue to evolve to meet these complex needs.<\/li>\n<\/ul>\n<p>In conclusion, the Roland DG TrueVIS MG2 series is more than just a new line of printers; it is a catalyst for transformation within the print and sign industry. By offering a powerful blend of cutting-edge technology, unparalleled versatility, and enhanced productivity, it empowers businesses to explore new markets, elevate their creative offerings, and secure a competitive edge in an increasingly dynamic global landscape. Roland DG, through the MG2 series, reaffirms its position as a visionary leader, paving the way for a future where print is not just about ink on a substrate, but about creating tangible experiences and lasting impressions.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[City, Country] \u2013 [Date] \u2013 Roland DG, a global leader in wide-format inkjet printers and printer\/cutters, has announced<\/p>\n","protected":false},"author":1,"featured_media":5040,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[700,750,54,53,52,294,1715,2167,152,846,4928,82],"class_list":["post-5041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-packaging-industry-news","tag-format","tag-large","tag-logistics","tag-manufacturing","tag-packaging","tag-print","tag-redefining","tag-roland","tag-series","tag-technology","tag-truevis","tag-unveils"],"_links":{"self":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/posts\/5041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=5041"}],"version-history":[{"count":0,"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/posts\/5041\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=\/wp\/v2\/media\/5040"}],"wp:attachment":[{"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=5041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=5041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/packmailer.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=5041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}